Fractional CMO Services
Get cost-effective top-tier marketing expertise and a tailored approach to drive your business forward.
On-demand, as needed
Also longer-term strategic engagements
Overwhelmed by Marketing Demands?
Startups and growing companies are often stretched thin, struggling to manage holistic marketing strategies effectively.
The high costs of hiring a full-time Chief Marketing Officer (CMO) can push more strategic marketing goals and business growth initiatives to the wayside.
Without strategic CMO leadership, your marketing team may fall short in:
- Aligning marketing efforts with broader business objectives
- Harnessing advanced methodologies, automation, and optimization tools
- Effectively targeting and engaging with the right audience
Don’t let the inefficient in-house use of resources and missed opportunities in key areas like social media, SEO, and lead generation set you back. Get outsourced marketing leadership at a fraction of the cost.
Reliable and Recognized
Your knowledge, skill, and flexibility are amazing. You are truly an extension of our marketing team, allowing us to do so much more than we could on our own. We love working with you and look forward to doing so for years to come.
...we continue to rely on O8 for their professionalism, expertise and long-term support. They are a valued partner and, in our view, an extension of our marketing team.
Meet a Few of Our Fractional CMOs
DANIELLE RUESS-SALTZ
Danielle is a digital global marketing leader, and investor relations advisor focused on delivering results at an accelerated pace. Her 20+ years of experience driving measurable results has focused on developing strategies incorporating digital marketing and investor relations to drive increased market share, customer expansion, retention, and loyalty. Her core areas of expertise include product development & launch, cross-functional team leadership, marketing program design & execution, budgeting & planning, corporate and product rebranding, and change management communications.
LEONARD PESHECK
Leonard is a marketing and communications leader with decades of experience leading strategy and execution of marketing and sales initiatives across multiple platforms and formats to drive pipeline, client engagement, and retention. As a consulting expert and Fractional CMO with O8, he supports clients with strategic leadership, managing cross-functional projects, and delivering results that exceed expectations. His core areas of expertise lie in full-funnel leadership and strategic digital transformation with small businesses in healthcare and tech.
Your Fractional CMO Agency: Bespoke B2B Strategic Leadership
- Strategic Insight and Direction: Develop, implement and measure comprehensive go-to-market plans and data-driven strategies that truly align with your business goals.
- Expert Guidance: Tap into industry knowledge, decades of marketing talent, and experience across tech, SaaS, Healthcare, e-commerce, and more.
- Resource Optimization and Planning: Focus your budget on tactics that work, harnessing the strengths of each team member and measure success with clear metrics that guide feedback and further improvements.
- Team Leadership and Empowerment: Mentor and uplift your marketing team members with seasoned executive-level leadership that brings a fresh empathic dynamic. .
- Flexibility: Adapt our Fractional CMO services to your needs, from part-time short-term project leadership to long-term strategic oversight aligned to your budget requirements and goals.
Choose a Partner Equipped for Success: Integrating a Fractional Chief Marketing Officer into your operations can streamline your marketing functions, offer fresh perspectives, and drive substantial growth—all while keeping costs manageable and your team focused on what they do best.
Portfolio
Fractional CMO Marketing Services We Offer
Our Fractional CMO services are designed to meet the diverse business needs of startups and established businesses looking to enhance their marketing efforts, without the costs and commitment of hiring a full-time CMO. We provide strategic, adaptable leadership and support across various industries and critical areas:
- GTM Strategy, Planning and Execution: Develop and refine your holistic go-to-market strategy aligned to your business goals, and scale efficiently.
- Digital Marketing and SEO Optimization: Elevate your online presence through tailored SEO strategies, Conversion Rate Optimization strategies (CRO), PPC and Paid Ads, UX Optimization strategies, and digital marketing campaigns that drive leads and conversions.
- Brand Strategy and Messaging: Refine your compelling brand story and content marketing with messaging that resonates with your target audience to enhance your digital reach.
- Lead Generation and Demand Generation: Implement cutting-edge ABM techniques and marketing initiatives to enhance demand and lead generation for your products or services to fill your pipeline.
- Marketing Analytics and KPI Measurement: Harness analytics to track your marketing efforts and ensure profitability and that high-impact marketing activities directly contribute to your bottom line and meet key performance indicators (KPIs).
- Mentoring and Team Development: Provide your marketing team with the mentoring and development they need to excel in their role and to drive growth.
