Growth Gears Podcast
Your weekly does of business growth strategies, entrepreneurial insights, and success stories from industry leaders.
Listen to our experts on your preferred channel:
Closed-Loop Marketing
Closed-Loop Marketing (CLM) gives marketers visibility to see the marketing efforts that lead to sales. It helps marketing teams measure which marketing campaigns are most successful, and why. In this podcast, we will take you through Closed-Loop Marketing and look at the role of CDPs, analytics, and marketing automation and how they help you close the loop. Note: This podcast audio was taken from...
June 11, 2021
GA4
In 2005, the original Google Analytics, known as “Urchin,” launched. Since then, there have been three new iterations. Classic in 2008, Universal in 2013, and now the latest, GA4! The O8 team gets into the nitty-gritty of GA4 on this episode of Digital Marketing Team Huddle. Note: This podcast audio was taken from a live video recording where images/dashboards were shared and explained onscreen...
February 9, 2021
Creating Actionable Insights From Your Marketing Data
Clients come to us either lacking quality marketing data or drowning in it. The team discusses how to make sense of all this marketing data in this week's Digital Marketing Team Huddle!
December 1, 2020
Tackling Digital Marketing Strategy in 2021
On this Digital Marketing Team Huddle, the O8 team discusses what to consider when making your digital marketing plans for 2021. The idea of planning for 2021 can be daunting. The reality is that we are still in the middle of this pandemic, and the factors that influence businesses are going to continue to evolve throughout 2021 and beyond. Listen for insight on O8's planning methods and how you...
November 17, 2020
Geotargeting
The O8 team discusses geotargeting and how it can be used on your website as an essential tool for targeted marketing and advertising programs.
October 6, 2020
Be a Podcast Guest
Are you an internal communications leader who:
- Challenges conventional thinking about internal communications?
- Has unique experiences and insights that will benefit internal comms community?
- Wants to help educate and inspire internal commns pros around the world?
- Is committed to elevating the internal comms profession?
If yes, you could be a fit for the ICON podcast.
Fill out the form and a member of O8 tema will be in touch.
