Enrollment marketing across dozens of decentralized sites.
Higher ed marketing is rarely one website and one audience. It is program pages owned by individual departments, a recruitment funnel measured in years, and prospective students, parents, faculty, and donors all reading the same page for different reasons.
Built for decentralized web governance. No student records are ingested.
Built for how universities really work.
Six things enrollment and marketing teams ask us for most — across sprawling program portfolios and departments that each own their pages.
Program demand & gap analysis
Which degrees and certificates have unmet search demand, by level and modality, so portfolio decisions rest on evidence rather than on which department lobbies hardest.
On demandProgram page audit at scale
Hundreds of department-owned pages reviewed for thin content, duplication, stale outcomes data, and missing conversion paths — with findings grouped by owner.
On demandInquiry & application path review
The RFI, visit, and apply paths walked end to end to find the drop-offs costing you inquiries you already paid for.
Included with your engagementMulti-audience message separation
Prospective student, parent, transfer, and adult learner messaging pulled apart so one page is not asked to do four jobs.
Included with your engagementPeer & competitor positioning
How comparable institutions present the same programs, and where your distinctive outcomes are being under-sold.
On demandAI search visibility for programs
Whether assistants recommend your programs when students ask for them by outcome, cost, or format — and what structural gaps prevent it.
On demandEach item is labeled by how you get it. On demand — bought as a single defined deliverable. Included with your engagement — already covered if we run your marketing. Done for you — we build it and operate it.
Where we stop with student data.
Start with one program area. Connect more once it proves out.
Buy one defined deliverable
One scoped audit or brief, delivered and reviewed.
Add it to your existing engagement
Grounded in your analytics, your content, and the campaigns you are already running.
Built and operated for you
Connections designed, tested, documented, and run — or handed to your team.
Not sure which fits? Start with one bounded deliverable and judge the output.
Book a scoping callThe rest of O8 Intelligence.
How the product works
The three access paths, what automation does, and what a specialist always owns.
See how it worksData & integrations
Which systems connect, what stays read-only, and how approvals work before anything is written.
See data connectionsOther industries
The same audit and demand mapping, tuned to how your sector buys and what its regulators allow.
Browse all industriesFaster, and still defensible.
Automation handles the page-by-page audit and demand mapping across a very large site. Higher-ed specialists own the judgment, set the priorities, and decide what gets recommended to each department.
See client resultsBring one program portfolio. See what comes back.
Bring a live question. You get a scoped deliverable a specialist has reviewed — not a demo.
