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Reliable and Recognized

4.8
5.0
5.0
Leigh Anne Godfrey, VITAL WorkLife testimonial

Your knowledge, skill, and flexibility are amazing. You are truly an extension of our marketing team, allowing us to do so much more than we could on our own. We love working with you and look forward to doing so for years to come.

Leigh Anne Godfrey
,
Senior Marketing Manager
David Wargin

...we continue to rely on O8 for their professionalism, expertise and long-term support. They are a valued partner and, in our view, an extension of our marketing team.

David Wargin
,
Manager

Specialized Technical Expertise and Partnerships

We have specialized expertise in a wide array of technologies and sophisticated technology partners.
You can view a full list of our services.

Your Outsourced Marketing Team

Seth headshot
Seth Loves Travel + His Team

Seth Viebrock

CEO and Marketing Engineer

Minneapolis, Minnesota

Zachary Ellison
Zachary

Zachary Ellison

CMO

Cincinnati, Ohio

Jeremy Saunders
Jeremy

Jeremy Sanders

CFO

Los Angeles, California

Andy headshot

Andy Keith

VP, Digital Marketing

St. Louis Park, Minnesota

Patrick headshot
Patrick

Patrick Hinchcliff

Development Lead

Denver, Colorado

sam-headshot
sam-sunglasses

Sam Hollis

User Experience Lead

Delray Beach, Florida

Barbara
Barbara Davis Haas

Barbara Davis Haas

Graphic Designer

Mundelein, Illinois

Don Power

Don Power

Content Strategist

Toronto, Ontario Canada

Phil Cave

Phil Cave

Global CRO Expert

Stockbridge, England, United Kingdom

Melinda Pettijohn
Melinda

Melinda Pettijohn

Client Marketing Manager

Bloomington, Indiana

Ayesha Sultan - Headshot
Ayesha with Husband

Ayesha Sultan

Senior Project Manager

Bay Area, California

Ng Chin Kiong (CK)
CK loves travel

CK Ng

Lead Architect

Penang, Malaysia

Overcoming Outsourced Marketing Challenges

Finding reliable outsourced marketing services can often feel overwhelming and fraught with uncertainties.

Navigating Obstacles in Outsourcing Marketing Services

Before outsourcing digital marketing services, you're likely facing several significant concerns:

  • Quality and Communication Concerns: Will the company have highly-educated, best-in-class team members who can exceed my own team's performance? Will some team members be based in the US or work on my time zone?
  • Mismatched Expertise: Will the company truly understand and effectively address my unique marketing needs?
  • Transparency and Accountability: Is the company clear about costs and committed to demonstrating measurable results?
  • Integration with Existing Teams: Can the outsourced digital marketing service team integrate smoothly with your in-house marketing efforts without disruption?

With the team at O8, the answer to all of these questions is yes — affirmative!

Portfolio

Challenges That Fractional Marketing Can Handle

Digital Marketing Strategy

Imagine having a customized, industry-best online marketing strategy by an experienced, world-class marketing team with internal knowledge of your organization. Fractional marketing teams pair senior marketing roles with your in-house marketing team, supplementing and improving your marketing efforts and strategy as a whole.

 

Content Creation and Content Marketing

Skip the outsourcing maze and grab the content gold. Fractional teams cut agency bloat and offer seasoned writing, video production, graphic design, and more, all backed by a rock-solid content strategy, brand alignment, SEO, and content marketing efforts. We employ the latest AI tools along with subject-matter-expert copywriters, all without sacrificing quality.

Content can easily overwhelm marketing teams. You can get content marketing expertise on-demand, paying only for your needs. There is no overhead, no bloated retainers, just fresh, targeted content that fuels your marketing engine and delivers measurable results. 
 

Analytics and Reporting

How do you justify spending on digital marketing agencies and contractors without proof of their value? While agencies can offer time sheets and allocation information, fractional marketing team members meet the exact expectations of their in-house counterparts. You get one system for tracking ROI—no more toggling back and forth, comparing and contrasting.

 

Website Design and Development

Web design and development is often the most technically challenging digital marketing service and is often outsourced to a low-cost overseas provider. But scattering and skimping on design and development often results in inconsistent work and tech debt.

A fractional marketing team is embedded in your organization and can bring consistency, accountability, and transparency to your web design and development—not to mention beautiful results that move your business forward.

 

Search Engine Optimization

Search Engine Optimization (SEO) is a core component of any digital marketing plan. Unless you’re lucky enough to have someone with extensive SEO expertise in-house, your business needs an expert’s help to navigate SEO’s evolving challenges. A fractional marketing team can roll their expertise into your existing team operations, KPIs, and goal-oriented dashboards. 
 

Digital Advertising and PPC

Like SEO, digital ads and PPC are part of a highly technical field that is continually developing. It would take a substantial marketing budget to justify the employment of a full-time employee devoted exclusively to the operation of digital advertising and PPC.

In-house teams must know the fundamentals of pay-per-click (PPC) and programmatic ads, bidding, and budgeting. A fractional team can co-create and continually optimize your ad campaigns.
 

Social Media

B2B brands often rely on agencies or contractors for social media marketing tasks, audits, and paid marketing campaigns. Social media can seem robotic, feature inconsistent messaging, and not hit goals such as brand awareness or lead generation without detailed access to day-to-day activities and multimedia resources.

It usually takes an internal team member to establish an editorial calendar with genuine consumer, employee, and stakeholder feedback. Fractional marketing professionals have the content marketing know-how and internal team visibility to own these initiatives.

 

Email Marketing and SMS

Fractional marketing brings seasoned email and SMS heroes to your corner, not an outsourced campaign that could damage your reputation and email deliverability. Our pros seamlessly blend into your team, crafting campaigns that resonate and convert. Let fractional expertise deliver inbox brilliance and watch your brand take flight.

And Much More

Please have a look at our services for an idea of all we can offer.