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B2B Healthcare Marketing Agency

Empowering and elevating your healthcare business with data-driven B2B marketing solutions. 

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Deep understanding of the B2B healthcare landscape

We dissect the complexities of supplier networks, regulatory hurdles, and decision-making dynamics within healthcare organizations. From navigating intricate procurement processes to understanding the unique buying journeys of diverse stakeholders, we have the map to your B2B healthcare success.


Doctor and Patient Hugging
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Your Trusted Partner for Compliance and Credibility

In an industry where trust is paramount, we believe compliance isn't just a box to tick; it's the foundation we build upon. From HIPAA expertise to unwavering ethical principles, we navigate the complexities of B2B healthcare marketing with integrity.

Simplify Complex Science into Unforgettable Stories

Your breakthrough healthcare products and services deserve to be understood and celebrated. We distill complex scientific concepts into clear, engaging narratives, connecting with your audience and driving results.

Smiling Doctor

Win Over Stakeholders and Shorten Sales Cycles

The healthcare industry often involves intricate decision-making processes, with multiple stakeholders and extensive evaluations. Our tailored approach is designed to navigate these prolonged sales cycles, ensuring your message stays captivating, your brand maintains prominence, and your audience remains engaged throughout the entire journey.

Reliable and Recognized


Trusted By Big Names, Accessible To Smaller Organizations

So we try to have our IT guy do it for us, and he explained it, but he was like it would take me a while to figure out, and I was like that's okay - that's what we have O8 for.

Emma Delisi

Client Testimonials

Troy-Thibodeau o8 testimonial

Thank you. Everything around here seems to be hard ... but you just make it easy with all the work you put into the process. On point. So thank you.

Troy Thibodeau
David Wargin

As our company works to deliver essential medical products and services to our customers, O8 has been a critical partner in our efforts to drive greater awareness and respond quickly to customer needs.

David Wargin

Explore in Detail

Regulatory Compliance

Federal and state regulations govern healthcare marketing, making it a good idea to work with a healthcare marketing agency with years of experience in the space. 

For example, healthcare marketing regulations require that all forms be HIPAA compliant.

At the same time, the Truth in Healthcare Marketing Act stipulates that all marketing materials must be factual and refrain from misleading prospects with unsubstantiated claims. 

Working with a trusted healthcare marketing agency like O8 will give you peace of mind knowing that none of your marketing campaigns will result in a fine, penalty, or a worse regulatory sanction.

Patient-centered Marketing

The Institute of Medicine defines patient-centered care as “Providing care that is respectful of, and responsive to, individual patient preferences, needs and values, and ensuring that patient values guide all clinical decisions.” 

Our healthcare marketing version of this statement is: 

“Providing marketing that is respectful of, and responsive to, individual patient preferences, needs and values, and ensuring that patient values guide all marketing decisions.” 

We believe healthcare marketing should follow these guidelines and live up to the same ideals the healthcare provider ascribes to when providing clinical services.

Creativity and Innovation

The healthcare industry provides a narrow path to growth, and we believe the only way to differentiate from the competition is through creativity and innovation. 

We achieve this for our clients by embracing a data-driven culture of iterative innovation.

We use tools like A/B testing, heatmaps, and analytics to identify any competitive gaps we can exploit to catapult your business ahead of the competition. 

From complete website rebuilds to integrated digital patient care experiences, we craft compelling narratives that attract more customers and give them powerful reasons to remain loyal customers.