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Inbound Marketing Agency Services

As a HubSpot partner, we help you achieve exceptional growth and results, featuring: 

  • Advanced inbound content strategy and SEO capabilities based on massive SERP datasets

  • AI-driven content strategy insights

Struggling to Generate Leads and Increase Brand Awareness?

Inbound marketing is a game-changer for businesses seeking to elevate their brand presence and generate high-quality leads. 

Unlike traditional marketing, inbound marketing focuses on drawing customers in through valuable content and experiences tailored to their needs. 

The importance of this approach is underscored by the fact that inbound marketing generates 54% more leads than paid marketing.

However, many marketing and sales teams encounter significant obstacles, such as: 

  • Difficulty in crafting compelling content that resonates with target audiences
  • Struggles with maintaining a consistent and effective content marketing strategy
  • Challenges in optimizing website visibility and search engine rankings

These issues often lead to wasted resources and missed opportunities. 

Trusted By Big Names, Accessible To Smaller Organizations

4.8
5.0
5.0
Leigh Anne Godfrey, VITAL WorkLife testimonial

Your knowledge, skill, and flexibility are amazing. You are truly an extension of our marketing team, allowing us to do so much more than we could on our own. We love working with you and look forward to doing so for years to come.

Leigh Anne Godfrey
,
Senior Marketing Manager

"We hit deadlines and came in under budget. Website visits have increased 40% since our launch in December and our conversion rates have tripled!"

Naomi McDonald
,
Chief of Marketing
Helpsystems logo
Cornell University logo
University of Minnesota logo
Ryan Companies logo

Your Inbound Marketing Team

Seth headshot

Seth Viebrock

CEO and Marketing Engineer

Minneapolis, Minnesota

Alison LaPoint Krahn

Alison LaPoint Krahn

VP, Client Experience

Minneapolis, Minnesota

Karen headshot

Karen Pomazal

VP, Client Strategy + Marketing

Naperville, Illinois

Andy headshot

Andy Keith

VP, Digital Marketing

St. Louis Park, Minnesota

Becky headshot

Becky Inglis

Director, Project Management

Boise, Idaho

Patrick headshot

Patrick Hinchcliff

Development Lead

Denver, Colorado

Danielle Ruess-Saltz

Danielle Ruess-Saltz

Fractional CMO

Philadelphia, Pennsylvania

sam-headshot

Sam Hollis

User Experience Lead

Delray Beach, Florida

Nate McBride headshot

Nate McBride

Content Director

Los Angeles, California

Barbara

Barbara Davis Haas

Graphic Designer

Mundelein, Illinois

Phil Cave

Phil Cave

Global CRO Expert

Stockbridge, England, United Kingdom

Ng Chin Kiong (CK)

CK Ng

Lead Architect

Penang, Malaysia

Our Technology Partners

Supporting your inbound marketing strategy. 

Portfolio

What You Gain from Our Inbound Marketing Agency

Partnering with O8's inbound marketing agency provides you with an extensive range of benefits designed to drive your business growth and enhance your digital presence. Our strategic approach and industry expertise ensure you achieve measurable and sustainable results.

Key Benefits:

These benefits are designed to not only solve your immediate marketing challenges but also position your brand for long-term success. Our holistic approach ensures that every aspect of your marketing strategy works seamlessly together to deliver optimal results.

David Wargin

...we continue to rely on O8 for their professionalism, expertise and long-term support. They are a valued partner and, in our view, an extension of our marketing team.

David Wargin
,
Manager

For marketing teams that believe in growing through inbound sales, O8 can help you achieve your annual marketing plan goals.

We learn your sales cycle, sales enablement strategies, and sales team's approach and use that to inform all of the inbound digital marketing strategies.

We understand that inbound marketing goes beyond great content creation, it includes quality leads, lead nurturing and marketing automation, and revenue growth metrics.

O8 has highly-technical web development experts bringing data and analytics to advise you on how your website design (and landing page design) impacts qualified lead conversion. 

Frequently Asked Questions About Inbound Marketing

Understanding the nuances of inbound marketing can help you make informed decisions and optimize your marketing efforts. Here are some common questions and their answers to help you grasp the essentials of inbound marketing and how it can benefit your business.

Inbound marketing focuses on attracting customers through valuable content and experiences tailored to their needs, whereas outbound marketing involves reaching out to potential customers through traditional methods like cold calling and direct mail. Inbound marketing is more cost-effective and drives higher engagement by aligning with the way modern consumers make purchasing decisions. 

With inbound marketing services, you can create content that naturally draws prospects in, as opposed to interrupting them with unsolicited messages.

An inbound marketing agency specializes in creating and implementing inbound marketing strategies to help businesses attract, engage, and convert leads into customers. These agencies provide a range of services, including content creation, SEO, social media marketing, and email marketing, all designed to align with your business goals and drive measurable growth. 

By partnering with a reputable inbound marketing company like O8, you gain access to expertise and tools that can significantly boost your marketing efforts.

Inbound marketing is a strategy that focuses on attracting potential customers through relevant and helpful content, rather than pushing a product or service with traditional advertising. The goal is to create value for the audience, ultimately guiding them through the sales funnel and turning them into loyal customers. 

Inbound marketing techniques include content marketing, SEO, social media marketing, and email marketing, which work together to build brand awareness and drive organic traffic.

Inbound marketing strategies help build your brand identity by creating consistent and valuable content that resonates with your target audience. By optimizing your content for search engines and leveraging social media platforms, you increase your brand's visibility and reach. This not only attracts more visitors to your website but also fosters trust and credibility, positioning your brand as an industry authority.

Inbound marketing improves brand performance by focusing on creating quality content that addresses the needs and pain points of your target audience. This approach helps attract qualified leads, nurtures them through personalized email campaigns and marketing automation, and ultimately converts them into customers. Additionally, continuous optimization and data analysis ensure your strategies remain effective and aligned with your goals.

The typical cost of inbound marketing services in the US can vary significantly depending on several factors, including:

  • Scope of services: Are you looking for a full-service agency to handle everything from strategy to execution, or do you need help with specific aspects like content creation or SEO?
  • Experience and reputation of the agency: Established agencies with a proven track record may charge more than newer or smaller firms.
  • Size and goals of your business: Larger companies with ambitious growth targets will typically require a more substantial investment than smaller businesses.

However, here's a general idea of what you can expect to pay:

  • Monthly retainer: Most inbound marketing agencies charge a monthly retainer fee, which can range from $2,500 to $20,000 or more, depending on the factors mentioned above.
  • Hourly rate: Some agencies or freelancers may charge an hourly rate, typically ranging from $50 to $150 per hour.
  • Project-based pricing: For specific projects like website redesign or content creation, agencies may offer project-based pricing.

It's important to note that inbound marketing is an investment, and the cost should be considered in relation to the potential return on investment (ROI). A well-executed inbound marketing strategy can generate significant leads and revenue for your business over time.