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Performance Review & Opportunity Identification

We use proven methods to acquire hard data, expose weaknesses, and reveal a clear view of what is working and what has room for improvement.

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Why O8?

Collecting data is a highly technical process for internal teams. Let us do the heavy lifting and provide you with easy-to-read data that will guide ongoing optimization efforts.

Request a Free Strategic CRO Report

We will put together a custom strategic report with insights for your website.

We'll contact you via phone or email for next steps.

The Power of Our CRO Process

13:1 average RIO

Investments in analytic solutions returned $13.01 for every dollar spent on average.
— Nucleus Research

4x conversion rates

Emotionally-focused website experiences convert 3 to 4 times better.
— André Morys, Conversion Expert

126% higher profits

Companies measuring web and marketing performance have 126% profit improvement over competitors.
— McKinsey

50% more revenue

Organizations actively using available web and marketing data have 50% higher revenue growth.
— Dell Global Technology Index

How We Do It

We use high-end technology to audit your website and pinpoint the exact areas of weakness where even the most minimal change can have a significant impact on results.

Step 1: Measure

Collect data to gain advanced insights

  • Heatmaps, gaze plots,  preference tests, aesthetics report
  • Preference tests
  • Paid ad and organic traffic review
  • Competitor analysis

We measure what’s important to your users and analyze the data to redesign and re-engineer your digital marketing ecosystem for optimal success

Step 2: Test

Develop and test your custom innovation plan

  • A clear, defined strategy
  • Identification of key performance indicators (KPIs)
  • Specific, actionable steps to achieve growth
  • Ongoing testing

We collaboratively develop a data-backed, prioritized plan of action to improve your KPIs. Then, we test our ideas and gather measurable proof of positive outcomes.

Step 3: Build

Boost ROI through continuous monitoring and improvements

  • Implementation of identified improvement opportunities
  • Content and messaging optimizations
  • Monitoring
  • Reporting

Incremental improvements can save you from exponential losses. We continuously monitor and improve based on our findings, then report back to you so you can watch your ROI grow.

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